Marketing Strategy/Brand Management
What’s the big idea???
Marketing Strategy/ Brand Management.
What’s the big idea???
Who is a Strategist?
This human is a professional opportunist. He/she identifies objectives and develops implementation plans on how to achieve them. They recognize resources that will be helpful and know the key issues. They have a strong understanding of the job at hand and are open to ideas. These humans are the creative flag bearers of any brief as they spin the web where creativity spurs from.
Marketing Strategy/ Brand Management CURRICULUM
For every strategist at O2 Academy, we start first by helping you put all the numbers at the back of your mind. You learn the wisdom of consumer insight and mind mapping to get your answers. You understand the need to strategize with your creatives in mind.
You are taught to develop and design slides. You are taught how to design websites. Digital marketing becomes your forte. To get the utmost learning from our curriculum, you’ll need to immerse yourself in your trade.
- Thinking Strategically
- Brand Strategy
- The Customer
- The Category
- Brand Archetype
- Market Penetration Strategy
- Research and Insights
- Communications Planning
- Measuring Effectiveness
- Brand Proposition
- Marketing Analysis
- Consumer Profiling
- Pitching and Storytelling
- Strategic Leadership
- Owning your Career in Strategy
- Research and Insights
- SWOT Analysis
STUDENT TESTIMONIAL
STUDENT STRATEGY WORKS
THE TOTAL BRAND EXPERIENCE PROGRAM
Our TBE program package runs through a training period of three (3) months, which involves a 2months of hands-on training and a month internship where we develop and imbibe work ethics on our students.
Upon registration, you will attend specialized classes for your chosen course. If you have difficulty deciding what course to study, a test would be given to you by the academy to determine your best-fit course.
The enrolment fee into THE TOTAL BRAND EXPERIENCE PROGRAM IS FOUR HUNDRED THOUSAND NAIRA (₦400,000)
TOTAL BRAND EXPERIENCE REGULAR WEEKDAY PROGRAM
Our TBE regular weekday program package runs through a training period of 224 hours within three (3) months, which involves a 2months of hands-on training and a month internship where we develop and imbibe work ethics on our students.
Upon registration, you will attend specialized classes for your chosen course. If you have difficulty deciding what course to study, a test would be given to you by the academy to determine your best fit course.
The enrolment fee into THE TOTAL BRAND EXPERIENCE PROGRAM IS THREE HUNDRED THOUSAND NAIRA (₦330,000)
A sum of Thirty-five thousand naira (₦35, 000) is also required for project work and field trips.
Full-Time regular session weekday runs on MONDAYS & TUESDAYS; 12 pm – 3 pm; and a MASTERCLASS SESSION on SATURDAYS (by-weekly) from 1 pm – 3 pm with Industry Experts who bring valuable and up-to-date field experience and trends to the training.
HOW TO APPLY
The journey of a thousand creatives began with a click.
Make payment to Access Bank Account Name- O2ACADEMY Account Number- 0070069278
NB: The Academy operates a non-refundable deposit policy
Send an email to 02academypayments247@gmail.com with the following details Name & Phone number *Attach you proof of payment
Visit the academy for biometrics capture , ID photo session & session registration